Ho un’esperienza decennale nel web design.

La mia nuova avventura è il motion design.

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RINASCENTE – KEEP IT BEAUTIFUL (dir’s cut)

RINASCENTE – KEEP IT BEAUTIFUL (director’s cut)

I was recruited by Section 80 to animate the beautiful illustrations by Lisa Tegtmeier for the Rinascente “Keep it Beautiful” campaign, to explain the brand’s pillars.

It was a very long project, and it has undergone a number of changes during the development.

Sometimes it happens that you fall in love with one of the intermediate steps, even if then the client will make new requests.
This is the reason I decided to collect this showcase and show you my “personal” best result for this project.

Watch the complete case history on Behance

—  Respect

—  Creativity

—  Emotions

—  Research

—  Diversity

—  All the pillars

—  Credits

Agency ::
Wunderman Thompson

 

Production ::
Section 80

 

Illustrations and logo design ::

Lisa TegtMeier >> www.lisategtmeier.com

 

Supers Design ::
Alberta Chiminelli

 

Motion ::
Mauro Mason
Info
Year:

2021

Client:

Rinascente